Marketing
Search Optimization
Elexicon's SEO specialists analyze, monitor, and reprogram your site where necessary
to improve your findability and deliver the highest possible ranking for the desired
keywords. This solution can be customized to meet your needs and can encompass analysis
of your overall Web traffic reports, as well. The end result is achieving a valuable
return on your investment in your web presence, in the form of increased traffic,
online leads, and e-commerce sales.
Social Media
Everybody's talking about social media these days. Elexicon can lead you through
the buzz words and into a practical social media strategy that will have you connecting
with users and potential customers on platforms ranging from Facebook to Twitter
to FourSquare and others. We'll equip you with the tools to use these services correctly
and effectively.
Email Marketing
If you are able to collect user e-mail addresses, e-mail marketing can be a powerful
tool in your arsenal. Elexicon can help you use that tool effectively, with e-newsletter
design, development and distribution. We'll help you reach your audience with e-mails
that will drive users to your website and deliver you further business.
Online Advertising
Traditional forms of advertising—TV, radio, print—are fading in influence with the
rise of DVRs and portable music players, and the decline of print media. Online
advertising is becoming the new norm. Elexicon can help write and design eye-catching
online ads to best position you for conversions in a world where attention is in
short supply and messages need to be conveyed quickly.
Marketing Communications
Elexicon also provides comprehensive traditional marketing communications services—brochures,
identity materials, trade show graphics, and more. We apply our experience in information
architecture and design to all our technical communications, making them easy to
use and understand. You'll have a unified marketing thrust between the various phases
of marketing.